About
Louise Maxwell, founder of the Louise Maxwell Collective, brings over 30 years of global experience in fashion and beauty. A two-time British Hairdressing Award winner, Louise has worked as an art director and educator for top brands like L’Oréal, Schwarzkopf, and Redken.
The Collective features a talented team of hair and makeup artists, now expanded to include wellness and beauty experts. Guided by a less-is-more ethos, Louise specializes in natural beauty with a subtle, sexy edge—creating effortless cuts and flawless looks using premium, organic, and sustainable products that enhance individual style and confidence.