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This is not a drill. I repeat, this is not a drill; Betsey Johnson has a bridal line and we are obsessed! We sat down with the icon herself to chat about her inspiration for Blue by Betsey Johnson and her advice for brides everywhere. From unique jewelry and sexy sleepwear to stunning bridal shoes with details for days (including built-in memory foam to help you dance to Spice Girls all night), we’re confident that you will have a huge girl crush on Betsey, too!
What inspired you to launch a bridal accessory and sleepwear line?
Betsey Johnson: It was obvious that my girls wanted it. The idea was a piece of cake – we wanted the collection to be pretty, sexy and affordable. I tell the girls – “Wedding on down, bride on out with my line.”
What is your favorite piece in your new collection?
Betsey Johnson: From the shoes – you will find lots of lucite, stones and glitter! My favorite shoe right now is the Gina, because these details are the sexiest and blingiest. I love the detail of the blue sole – it’s the perfect way to incorporate your “something blue.” I recently launched my jewelry collection – it adds a bit of fun to any outfit! (Check out my vintage floral earrings!) From my sleepwear collection, expect new things for Spring 18, such as an update to my favorite Mrs. Robe; it’s perfect for getting ready the day of your wedding.
What kind of bride were you?
Betsey Johnson: Three kinds for three times! Funky city hall, modern beautiful park avenue bride, vintage Yorkshire England bride.
What do you wish brides knew while planning their wedding and their look for the day?
Betsey Johnson: Focus on the process of building up to the wedding. Day of – make sure you have fun.
What is different about this new season for you than previous lines of Betsey Blue?
Betsey Johnson: The collection is more intricate, sparkly and sexier with a bit of glam. We designed to expand the line to include guests of the bride – the mothers, bridesmaids, wedding guests. There is something from everyone!
Where do you get your inspiration from?
Betsey Johnson: Usually old movies I watch on Turner Classic Movies channel. The old times give me ideas for the new times.
What is your favorite thing about working with brides?
Betsey Johnson: I calm them down and remind them to have more fun.
What can we expect from this new line?
Betsey Johnson: It’s best collection ever in terms of embellishment and decorations. There are more options in terms of price ranges and we have a variety of styles perfect for the bride, bridesmaids, MOB, and wedding guests!
To check out all of the beautiful pieces in the newest Blue by Betsey Johnson collection, head to their website. From shoes to accessories to sleepwear, your wedding day deserves a little Betsey Johnson bling.