It All Starts With an Inspiration Board

Don’t worry — I’m not going to deprive you of Pinterest. In fact, consider this your permission slip to go ahead and go wild on the platform. Create a new board, and start pinning anything and everything you love as it relates to your wedding, keeping in mind your personal style and the story that you and your partner want to tell during the big day.

This might show up in a color palette you’re drawn to, a feeling that an image evokes, or a specific styling detail that resonates with you that you’d like to see incorporated. One thing to keep in mind as you’re going through this step is that you don’t need to limit yourself to only pinning wedding-related content. Inspiration can come in many forms, so think about pulling typography samples from a magazine spread that mimics the modern vibe you might be attracted to, color palette inspiration from an interior decor image, and texture references for your tablescape from an outfit detail, for example.

Once I feel like I’ve pinned a decent number of images that represent a wide range of content, I like to go back through the board, reevaluating the pins and making notes on each photo. We want to eliminate any images that don’t feel 100% right, so ask yourself what each image represents for your brand and why you’re drawn to it, eliminating it if it doesn’t make the cut. For the images that remain, we want to make actual notes in the caption of each photo, noting what you like about it and what it represents in relation to your wedding. It’s important in order to capture these thoughts to refer back to and also to communicate them with others who may be involved in some capacity down the line.