Introducing Plum Pretty Sugar’s Flagship Store + New Collections

It’s hard to beat an afternoon online shopping from the latest Plum Pretty Sugar collection, that is unless you could see/touch/feel all that pretty in person. And now, you can do just that. The lifestyle line recently opened its flagship store in Orange County, CA (get excited, California brides!!) and this announcement alone has us ready to book a West Coast trip, stat! The shop is as beautiful as you know their products to be, and they’re graciously sharing an early peek at the new storefront below!

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The Details

Shop ’til You Drop at:

The Village at La Floresta

Brea, California

Plum Pretty Sugar is thrilled to announce the opening of its first flagship retail store in Orange County, California. The new store is a lifestyle extension of PlumPrettySugar.com and focuses on women’s apparel, adornment, and gifts.

The space seamlessly captures the brand’s joyful and airy character by incorporating neutral tones and minimalist décor into a large open space alongside complimentary and well-loved brands. “I wanted to create a space that brought our “.com” presence to life. A place for our clients to feel joyful, inspired and moved,” said Charlotte Hale, Founder and Creative Director of Plum Pretty Sugar. Charlotte worked with Erin Graber Interiors in Newport Beach, California for the design elements who beautifully captured the fresh and breezy atmosphere Charlotte envisioned for this first retail space. 

Plum Pretty Sugar also happily introduced several new collections to bring forward both into the store and online.

The Hello Pretty Collection is a fun and versatile set of tee’s, vee’s, and off the shoulder outerwear to mix and match all Plum Pretty Sugar collections. A sweet bridesmaid gift… I mean… Hello Pretty!

The new Petit a Petite En Ombre Collection is a stunning collection of robes and dresses in delicate ombre pastels. Sweet heaven, guys!

About Plum Pretty Sugar

Inspired by the idea of an easy-living lifestyle, Charlotte Hale founded Plum Pretty Sugar in 2009 and PPS Couture in 2015. Plum Pretty Sugar brings breezy happiness, cozy comfort and effortless chic to apparel, adornment and interiors. Dreamily imagined, the brand features giftable, gorgeous silhouettes in whisper-soft fabric in enchanting Garden of Eden-inspired palettes.

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Store Photography: Monica Wang Photography | Product Photography: Marisa Holmes | Apparel: Plum Pretty Sugar